This chapter has a very interesting way of explaining the uses and purposes of case studies, along with some advice on how to push your research further In order to get a more substatial case study at the conclusion.
Throughout the chapter, it is explained how case studies are used as a means to communicate clearly with a creative team, and helps to guide and refocus the creative efforts into the main points depicted in the beginning . This helps minimize the amount of wasted effort and maximizes productivity.
Further practices such as user personas are essential to the creative decisions and considerations that take place during the creative process. Figuring in additional minor but critical details about the people using your clients product such as their needs and habits, exponentially increases the chances of success.
In the WHITE RHINO case study, we see and understand a demand for visualizing large sums of data. The benefit seems to be alot more relevant at a second glance than one may think. We also get some insight on choosing the right Cole palette for the data visualizing. How it controls the way information is absorbed. To easing the collective experience in finding the right information.
Data Sources
Formula One Race Time
Pro Boxing Stats
Usain Bolt Racing Stats
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